74: Stranger Things- Lessons in Serving a Target Market

74: Stranger Things- Lessons in Serving a Target Market

Season 4 of Stranger Things broke Netflix records with its biggest opening weekend debut for an English language tv show, and Season 4 part 2 literally crashed Netflix.  As business owners, we can learn lessons in target marketing and surprising and delighting our clients from this show. Whether you are a fan or not, keep…

women's business workshop podcast for female entrepreneurs

42: Creating the Perfect Offer for Your Ideal Client [Coaching Session]

In this episode, business coach Robin Walker coaches through the process of combining multiple skill sets and 2 related businesses to form one strategic ideal client, and coordinating perfect offer. This moves on to capturing content buckets from the ideas shared while working through the process. This is episode 3 in a series on ideal…

Episode 41 Women's Business Workshop Podcast

41: Niching Down Your Ideal Client [Coaching Session]

In this episode, business coach Robin Walker coaches through the process of determining a new ideal client, how to get over the mindset block of imposter syndrome, and brainstorming where to connect with these new clients. This is episode 2 in a series on ideal client. After the changes that spring 2020 brought to many…